Walking through Covent Garden on a dreary afternoon I stumbled upon this bright and cheery shop and just had to check it out.  It turns out that Snog is much like Pinkberry just with a waaaay better name!  For our North American readers to Snog is to make out or kiss passionately.  Unfortunately (or fortunately) there was no actually snogging going on in the joint but just lots of frozen yogurt goodness.  Made with all natural ingredients and sweetened with Agave nectar and packed with probiotics, Snog’s version of fro-yo is nutritious AND delicious.

The spot reminded me of a magical fairy land complete with little stools that resembled futuristic mushrooms and the brightest neon pink paint I have ever witnessed!

that should cheer even the S.A.D.-est of us all!

all of the yummy toppings

I loved it so much I went back for another Snog the next day.

who doesn't love little snogs!

Their marketing campaign is brilliant!  So cheeky and fresh that it makes a somewhat passe desert (if deserts can be passe) desirable.

For more info on Snog click HERE

xoxo,

coco