Add the number of comments and likes on a post, then dividing by the number of followers. Then, multiply by 100 to get the percentage. In this example, the Instagram engagement rate is 16.8%, which is particularly high.
In this regard, how do you check engagement time on Instagram?
How to find your best time to post on Instagram. If you have a business profile on Instagram, you will have data similar to your Facebook Insights in your Instagram Insights. Look for the Audience section in your Instagram Insights to see the days and hours when your followers are most active.
Subsequently, how do you calculate engagement rate?
What is the Engagement Rate?
- The engagement rate is used to measure the level of interaction by followers from content created by a user.
- It is calculated as total engagement divided by total followers, multiplied by 100.
What is a good Instagram engagement rate 2020?
The average engagement rate on Instagram is 4.7%. Most marketers will agree that this compares favourably to Facebook which, since it’s algorithm change, can often leave pages with a measly 0.09%.
What is average engagement rate?
The average engagement rate per post is defined as the average engagement of the posts divided by the number of fans or followers the page has all multiplied by 100.
What time is Instagram most active?
Friday, 9 a.m.–4 p.m.
What is the best time to post Instagram?
On average, the best time to post on Instagram is between 10 AM and 3 PM CDT. However, the level of engagement you get can change dramatically depending on what day of the week you post. The best days to post on Instagram are Wednesday throughout the day, but particularly around 11 AM, and Friday from 10 AM to 11 AM.
How do I know if my followers are most active in 2020?
If you go to the Followers section of Instagram’s Insights and click on “learn more,” you’ll see a full page of information about your followers. Scroll past gender, age, and top locations and you’ll see a visual graph showing the days and times that your Instagram followers are most active.
What is a good engagement rate on TikTok?
3% to 9%
How is monthly engagement rate calculated?
Engagement rate is calculated as total engagement divided by total followers, multiplied by 100%. In this case: Total Engagement = the sum of all interactions (shares, comments, reactions) Total Followers = the number of people who follow your account.
What is influencer engagement rate?
When an influencer has a high engagement rate, it means their followers are paying attention and taking action on their content. That’s why many businesses and Instagram agencies use engagement rate to evaluate who is an ideal influencer. Generally, you want to see an engagement rate of 2-3% on influencers‘ posts.
What is a good reach to engagement ratio?
Above 1% engagement rate is good; 0.5%-0.99% is average; and below 0.5% engagement likely means that you need to realign your messages to that of your audience’s expectations and in the process attract more compelling and engaging messages from your community members.