Option #1: Engagement / Followers
The first option for calculating your Instagram engagement rate is to divide your total number of likes and comments by your follower count, and then multiply by 100 to give you a percentage.
Keeping this in view, what is Instagram engagement rate?
noun. Engagement Rate per post is the total number of people who saw a post and left a “Like” or “Comment” on it divided by your total number of Instagram posts. resources.
Beside this, what is a good engagement rate?
Making Sense of The Numbers
Below is an industry standard guideline so you can benchmark results: Less than 1% = low engagement rate. Between 1% and 3.5% = average/good engagement rate. Between 3.5% and 6% = high engagement rate.
What is a good influencer engagement rate?
Generally, you want to see an engagement rate of 2-3% on influencers‘ posts. A ratio of 4-6% is excellent, while posts in the high tens and twenties are considered “viral.”
How do you calculate engagement rate?
What is the Engagement Rate?
- The engagement rate is used to measure the level of interaction by followers from content created by a user.
- It is calculated as total engagement divided by total followers, multiplied by 100.
How much does Instagram pay you for 1 million followers?
According to USA Today, an influencer with 10,000 to 50,000 active fans can make a few thousand per post. Instagram influencers with up to 1 million followers can see $10,000 per post. Have over 1 million followers? You could charge $100,000 or more.
Who uses Instagram the most?
Leading countries based on Instagram audience size as of January 2021 (in millions)
| Audience in millions | |
|---|---|
| United States | 140 |
| India | 140 |
| Brazil | 99 |
| Indonesia | 85 |
Are Instagram engagement groups worth it?
Groups are most effective if accounts are in the same niche and preferably have a huge following. For a while, it was a great way to boost your engagement, and even have your content placed in the explore page. This was great before the last big Instagram algorithm update, as all accounts shared the same explore page.
What time is Instagram most active?
Friday, 9 a.m.–4 p.m.