Option #1: Engagement / Followers
The first option for calculating your Instagram engagement rate is to divide your total number of likes and comments by your follower count, and then multiply by 100 to give you a percentage.
Just so, what is Instagram engagement rate?
noun. Engagement Rate per post is the total number of people who saw a post and left a “Like” or “Comment” on it divided by your total number of Instagram posts. resources.
In this regard, what is average engagement rate?
The average engagement rate per post is defined as the average engagement of the posts divided by the number of fans or followers the page has all multiplied by 100.
What is a good influencer engagement rate?
Generally, you want to see an engagement rate of 2-3% on influencers‘ posts. A ratio of 4-6% is excellent, while posts in the high tens and twenties are considered “viral.”
How do you calculate engagement rate?
What is the Engagement Rate?
- The engagement rate is used to measure the level of interaction by followers from content created by a user.
- It is calculated as total engagement divided by total followers, multiplied by 100.
How is TikTok engagement calculated?
TikTok Engagement Rate is calculated as the sum of likes, comments, shares and divided by the number of views.
Who uses Instagram the most?
Leading countries based on Instagram audience size as of January 2021 (in millions)
| Audience in millions | |
|---|---|
| United States | 140 |
| India | 140 |
| Brazil | 99 |
| Indonesia | 85 |
Are Instagram engagement groups worth it?
Groups are most effective if accounts are in the same niche and preferably have a huge following. For a while, it was a great way to boost your engagement, and even have your content placed in the explore page. This was great before the last big Instagram algorithm update, as all accounts shared the same explore page.
What time is Instagram most active?
Friday, 9 a.m.–4 p.m.