How do you calculate engagement rate on Instagram?

Option #1: Engagement / Followers

The first option for calculating your Instagram engagement rate is to divide your total number of likes and comments by your follower count, and then multiply by 100 to give you a percentage.

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Then, what is a good engagement rate on Instagram 2020?

1.45 percent

Likewise, people ask, how much does Instagram pay you for 1 million followers? According to USA Today, an influencer with 10,000 to 50,000 active fans can make a few thousand per post. Instagram influencers with up to 1 million followers can see $10,000 per post. Have over 1 million followers? You could charge $100,000 or more.

Regarding this, who has the highest engagement rate on Instagram?

Finland

How do you calculate engagement rate?

What is the Engagement Rate?

  1. The engagement rate is used to measure the level of interaction by followers from content created by a user.
  2. It is calculated as total engagement divided by total followers, multiplied by 100.

What is a good influencer engagement rate?

Generally, you want to see an engagement rate of 2-3% on influencers‘ posts. A ratio of 4-6% is excellent, while posts in the high tens and twenties are considered “viral.”

Who uses Instagram the most?

Leading countries based on Instagram audience size as of January 2021 (in millions)

Audience in millions
United States 140
India 140
Brazil 99
Indonesia 85

What time is Instagram most active?

Friday, 9 a.m.–4 p.m.

What age group uses Instagram the most?

Instagram demographics and usage

  • # of monthly active users: 1 billion.
  • Largest age group: 25-34 (33.1%)
  • Gender: 57% female, 43% male.
  • Average time spent per day: 29 minutes.

How much money does 10K Instagram followers make?

Accounts with between 10,000 and 100,000 followers can make around $200 per post on average. Top-tier influencers. Accounts with between 100,000 and one million followers can expect to make about $670 per post.

What happens when you get 1M followers on Instagram?

While influencers with as few as 10,000 followers can score marketing partnerships, the compensation is typically free products or up to $150. Once they reach 1 million followers, Ms. Karwowski said, the payments rise considerably, up to $15,000 per post and sometimes equity in the company.

Is 1000 followers on Instagram a lot?

The follower ratio matters most when you have between 1,000 to 1,500 followers. The logic behind this is simple. For a personal Instagram account, the average number of followers is 150, and the idea of having a private account is to bond with friends and family.

How many likes Should I get with 1000 followers?

There have been countless studies done on what an average engagement percentage looks like and they all seem to land around 4%. This means that if you have 1,000 followers you should be getting at least 40 engagements from them when you post. This means likes, comments and video views.

Why has my engagement dropped on Instagram?

A lot of different things can cause your Instagram engagement to drop. Sometimes it’s something you do, like changing the style or quality level of the content you post. It could be something done to you, like mass spam and mass reports leading to a temporary suspension. … Over time, engagement rates will drop.

Are Instagram engagement groups worth it?

Groups are most effective if accounts are in the same niche and preferably have a huge following. For a while, it was a great way to boost your engagement, and even have your content placed in the explore page. This was great before the last big Instagram algorithm update, as all accounts shared the same explore page.

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