By calculating the number of likes and comments, the Instagram Engagement Calculator can estimate the average engagement rate. Some analytics tools, like what Phlanx offers, are free to use by anyone.
Beside this, how do you calculate engagement rate on Instagram?
Option #1: Engagement / Followers
The first option for calculating your Instagram engagement rate is to divide your total number of likes and comments by your follower count, and then multiply by 100 to give you a percentage.
Secondly, what is the average engagement rate on Instagram?
4.7%
What is average engagement rate?
The average engagement rate per post is defined as the average engagement of the posts divided by the number of fans or followers the page has all multiplied by 100.
What is a good influencer engagement rate?
Generally, you want to see an engagement rate of 2-3% on influencers‘ posts. A ratio of 4-6% is excellent, while posts in the high tens and twenties are considered “viral.”
How do you calculate engagement rate?
What is the Engagement Rate?
- The engagement rate is used to measure the level of interaction by followers from content created by a user.
- It is calculated as total engagement divided by total followers, multiplied by 100.
How is reach calculated?
The basic formula for calculating reach is impressions divided by frequency (reach = impressions/frequency).
How much does Instagram pay you for 1 million followers?
According to USA Today, an influencer with 10,000 to 50,000 active fans can make a few thousand per post. Instagram influencers with up to 1 million followers can see $10,000 per post. Have over 1 million followers? You could charge $100,000 or more.
Are Instagram engagement groups worth it?
Groups are most effective if accounts are in the same niche and preferably have a huge following. For a while, it was a great way to boost your engagement, and even have your content placed in the explore page. This was great before the last big Instagram algorithm update, as all accounts shared the same explore page.
Why is my engagement on Instagram so low?
If Instagram is only showing your content to 10% of your followers, then you’ll risk having lower engagement on posts you’ve worked hard on creating. … When your followers engage and use the app, Instagram takes notice and will share your account with other accounts, so your chances of gaining new followers increases.
Who uses Instagram the most?
Leading countries based on Instagram audience size as of January 2021 (in millions)
| Audience in millions | |
|---|---|
| United States | 140 |
| India | 140 |
| Brazil | 99 |
| Indonesia | 85 |
How much money does 10k Instagram followers make?
< 10,000 Followers
According to a recent survey, these accounts can make up to, on average, $88.00 per post.
What is good Instagram engagement?
In summary, as an industry standard, an engagement rate on Instagram between 1% and 3% is generally good, it is the average we see on an influencer’s profile.
Should you post everyday on Instagram?
It’s generally recommended to post at least once per day, and no more than 3 times per day, on Instagram.