Engagement rate is a metric used to assess the average number of interactions your social media content receives per follower. Engagement rate is calculated as the total number of interactions your content receives divided by your total number of followers, multiplied by 100%.
Besides, is a 5% engagement rate good?
Less than 1% = low engagement rate. Between 1% and 3.5% = average/good engagement rate. Between 3.5% and 6% = high engagement rate. Above 6% = very high engagement rate.
The first option for calculating your Instagram engagement rate is to divide your total number of likes and comments by your follower count, and then multiply by 100 to give you a percentage.
Also, how much should I pay for influencers per post?
An influencer with 10,000 followers could charge $20 per post. An influencer with 100,000 followers could charge $200 per post. An influencer with 1,000,000 followers could charge $2000 per post.
What is a good Instagram engagement rate 2020?
The average engagement rate on Instagram is 4.7%. Most marketers will agree that this compares favourably to Facebook which, since it’s algorithm change, can often leave pages with a measly 0.09%.
What is average engagement rate?
The average engagement rate per post is defined as the average engagement of the posts divided by the number of fans or followers the page has all multiplied by 100.
Why has my engagement dropped on Instagram 2020?
Ads and feed changes contributing to the engagement drop
Digital marketers think that the reason for this decrease are ads and that they’re driving people away. Influencers have also experienced reduced reach, the stats showed, where fashion influencer’s engagement rate went from 4.3% (February) to 2.4% (June).
What is a good facebook engagement rate 2020?
Above 1% engagement rate is good; 0.5%-0.99% is average; and below 0.5% engagement likely means that you need to realign your messages to that of your audience’s expectations and in the process attract more compelling and engaging messages from your community members.
What is a good engagement rate on LinkedIn 2020?
2%
How much money does 10k Instagram followers make?
Accounts with between 10,000 and 100,000 followers can make around $200 per post on average. Top-tier influencers. Accounts with between 100,000 and one million followers can expect to make about $670 per post.
How many followers do you need to make money on Instagram?
< 100,000 Followers
While hundreds of likes swarm in for each post, the account is waiting to monetize their work until at least hitting the 100,000 mark – which is the “socially acceptable” marker.
How many followers do you need to be an influencer?
Mega influencers have many followers on their social networks, often more than 1 million followers on a platform. People with followers in the range between 40,000 and 1 million followers on a social network are macro-influencers. Most influencers are micro-influencers with between 1,000 and 40,000 followers.
How much does Instagram pay you for 1 million followers?
According to USA Today, an influencer with 10,000 to 50,000 active fans can make a few thousand per post. Instagram influencers with up to 1 million followers can see $10,000 per post. Have over 1 million followers? You could charge $100,000 or more.
How do you price yourself as an influencer?
Just add the average number of likes and comments together, say it’s 1000, and then divide by your followers, like 10,000, which gives you . 1. Then multiply by 100 to get your percentage, which would be 10%. That’s your average engagement rate!