Their friends and followers
- Like your post.
- Share your post.
- Comment on your post.
- Click links to your website.
Then, why is engagement important on social media?
Measuring social media engagement is important because it provides you with insights into how well your content is resonating with your customers. You can use this information to optimise posts in the future or improve your products and services. It also gives you a tangible metric to track your performance over time.
Secondly, what is social engagement? Social Engagement is the process of communicating (engaging) in an online community. The conversation can take place on individual social media platforms such as Twitter, Facebook, and LinkedIn, or in blogs, forums, and third-party review sites.
Similarly, what are social media engagement strategies?
What is a social media engagement strategy? A social media engagement strategy is the plan that connects social media tactics to goals on social networks. The approach summarizes what you plan to do and how you expect to achieve it. The more detailed and specific your strategy is, the more effective it will be.